Walking through the hallways at Rich Central, you may see many students wearing CAMPAIGNXDESIGNED BY KEAVO. As the creator and designer of the clothing line, KeAvione New, a junior at Rich Central, has started a trend.
New explained the reason behind the clothing line was to honor her sisterwho passed away this summer. With efforts to have her brand marketed, she collaborated with her best friend, and the two vowed to make the legacy of her late sister reach many people.
“I have always been interested in fashion and wanted to create a clothing line for everybody to wear. And after the loss of my sister/best friend, I got the push to do so,” she said."I feel the way I can pay tribute to her is going to be through this clothing line.
I thank everyone who has helped in getting my brand out. From my friends, Poms team members and even a few staff members," said New.